Franca Cucinella is a working mom, wife, executive, and artist who balances the demands of daily life with a deep creative drive. In quiet moments, she transforms everyday materials—upcycled textiles, papers, and even cocktail umbrellas—into enchanting works of art that explore the tension between life’s simple pleasures and its deeper purpose. Her pieces reflect themes of work, play and nostalgia, weaving a narrative that invites reflection and connection.

Franca sees the artistic process as a personal journey, embracing uncertainty as a necessary step toward self-discovery. Her work is both intimate and expansive, rooted in lived experience and a desire to find meaning in the everyday.

She holds a Bachelor of Fine Arts from the Columbus College of Art and Design and a certificate in Sustainability Leadership from NYU. By day, she designs in-store displays and events for Nespresso USA—fueled, fittingly, by her favorite coffee.

When she’s not creating, Franca enjoys spending time with her kids, whether it’s crafting together, exploring nature, or simply sharing quiet moments that spark joy and imagination. She also loves wandering museums, flea markets, and thrift stores, uncovering forgotten treasures that inspire her next creative adventure.